Same Same Goose

I was commissioned to create the branding for a startup clothing company named ‘Same Same Goose,’ targeted towards the LGBTQ community and their children. The brand needed to be bold and standalone, yet versatile enough to complement other artwork. I chose a primary black and white color scheme and incorporated a mix of bold and playful fonts. Additionally, I included a subtle heart element between the two geese as a nod to the love within the community.